● StudioSoftware/Analytics/Machine learning

Practical tech,
built for how
business really runs.

Datarayx Insight builds the software, dashboards and data tools that small and growing businesses actually use — on WhatsApp, in the classroom, on payroll day.

R—01SOFTWARER—02ANALYTICSR—03ML & DATAFIG. 01 — THE RISING RAYS
NOW SHIPPINGRayx SalesDesk v1 is live on the Chrome Web StoreSee SalesDesk →

01 — PRODUCTS

The index.

Everything we build is in use by a real business first. Then we make it available to everyone else.

FEATURED — 001

Your WhatsApp chats are already a shop. SalesDesk gives it a till.

  • ALog an order from the customer's chat
  • BSend payment requests and receipts in one click
  • CSee revenue, money owed and best customers
  • DNo sign-up — your data stays on your device

02 — SERVICES

Three rays. One job: make your business easier to run.

R—01

Software

Web apps, browser extensions and internal tools — built around the way your team already works.

  • → Web & mobile web apps
  • → Chrome extensions
  • → School, HR & sales systems
R—02

Business analytics

Dashboards that answer the questions owners actually ask: what sold, who paid, what's next.

  • → Power BI sales dashboards
  • → KPI tracking & weekly reports
  • → Cleaning messy spreadsheets
R—03

ML & data science

Forecasts, automation and AI features — where they earn their keep, not as decoration.

  • → Sales & demand forecasting
  • → AI assistants in your tools
  • → Data pipelines

03 — APPROACH

We don't reinvent the wheel. We build the better one.

Most good ideas already exist. We study what works, find the one or two things everyone else missed, and ship a version that fits local businesses properly.

  1. 01

    Study what's out there

    Use the existing tools, read the reviews, find where people get stuck.

  2. 02

    Find the missing feature

    One or two add-ons that make the difference for a real user — Naira payroll, WhatsApp-first ordering.

  3. 03

    Ship it to one real business

    Every product starts in daily use somewhere, not on a slide.

  4. 04

    Open it up to everyone

    Once it works, we package it so other businesses can use it too.

04 — CHANNEL

Watch us build
in public.

Every app we make gets a walkthrough on YouTube — plus plain-language explainers on AI tools worth your time, whoever built them.

@datarayxInsight on YouTube
RAYX SALESDESK — EXPLAINERWATCH ON YOUTUBE ↗

05 — START A PROJECT

Got a problem software could fix?

Tell us how your business runs today. We'll tell you, honestly, whether a tool would help — and what it would take.